It's always reassuring to know that there are people in the world as good looking as myself. It's less reassuring to know that they're so eager to die prematurely.
British singer Tom Vek's new video for his song Aroused features a myriad of aesthetically gorgeous looking models, modern dancers and out of work actors moodily staring down the camera lens whilst smoking copious amounts of nicotine.
The video is directed by Tom Vek's good mate Saam Farahmand and dramatises what the lunch break of a Calvin Klein commercial must be like.
It's a catchy tune but the video tries so hard to be cool that it just comes off as obnoxious.